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English 0701, Fall 2025

Introduction to Academic Discourse

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About this Course

ENG 0701 develops the reading skills, writing skills, and self-awareness you need to understand and participate in academic discourse. Academic discourse is the system of institutions, scholars, texts, and arguments that creates, shapes, and perpetuates knowledge in the university. These are our specific course goals and objectives:

To read a variety of challenging texts and participate in academic discourse through college-level discussions and short writing assignments, both in-class and assigned as homework.
To learn to employ rhetorical terms and strategies and strengthen your ability to analyze rhetorical techniques in published essays and visual texts.
To learn to employ academic evidence and respect the conventions of academic writing.
To develop competent academic arguments over multiple drafts and collaborate with classmates in peer-review workshops. You will compile your final drafts into a portfolio that demonstrates your work throughout the semester and is graded by me and a committee of faculty in First Year Writing.
To meet with me for at least three one-on-one conferences for intensive, individualized support, and to reflect on the writing process and set goals for continual improvement.

Course Theme

The theme for our section of English 0701 is advertising and propaganda. Our first unit focuses primarily on how to analyze texts in depth. Our second unit will focus on rhetorical appeals in advertising campaigns: what hidden messages are in play, what cultural assumptions are being made, and what techniques are being used to convince you to buy? Our third and final unit will focus on propaganda: how does what we know about advertising help us understand propaganda in politics, social media, and other discourses?

Instructor Information

[Delete: In this section, provide basic information allowing students to contact you. Be sure to include office hour information, along with a link to your Zoom personal meeting room if you intend to hold virtual office hours. If there is a TA for the course, include similar TA information here. You may also want to include a photograph of you and others associated with the course (TAs, graders, co-instructors) and a link to your Instructor Bio page as well.]

Name:
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Office Hours: [Delete: Please schedule at least 3 hours in person or Zoom office hours/week.]
Contact Policy: [Edit or use: Please reach out to me at any time for assistance with the course or just to chat about the field or navigating university life. The best way to reach me is to send me a message through the Canvas inbox or email me at ####@temple.edu. I will generally respond within 24 hours, Monday through Friday. Please do not send a follow-up email before 24 hours have passed.]